14. lokakuuta 2024
Did you know that there are more than 460,000 companies in Finland, of which more than 230,000 are sole proprietors. At least 30% of these companies make a loss. An even larger number of companies in Finland never achieve their profit targets, except perhaps momentarily. More detailed chapters and additional information on the matter can be found in my first book called: KOKO YRITYKSEN KAPASITEETTI TEHOKÄYTTÖÖN . The mini-goal in companies must be that they achieve their profit targets at least cumulatively. In addition, the entrepreneur must ensure that the profit targets in his company are also realized in practice. If the entrepreneur does not accept this principle, based on my experience, the entrepreneur can never achieve his profit goals. In this case, he accepts for himself the principle that it is not necessarily possible to achieve the goals, but they are only a devout wish. If the entrepreneur still explains to himself without concrete evidence that yes, we have done our best to achieve the company's result. Based on my experience, an entrepreneur with this attitude will never achieve his profit goals. It is comforting for the entrepreneur to know that this problem can be fixed if only the entrepreneur wants to fix it. If the entrepreneur himself does not have the ability to consistently achieve his company's profit goals, then the entrepreneur should call in an expert who has concrete evidence based on reporting and measurement about the planning and practical implementation of the necessary changes in similar companies. When an entrepreneur uses the right kind of expert, he is able to train and coach the entrepreneur in implementing the necessary changes so that the entrepreneur can in the future be able to implement the necessary changes in his company without an external expert. Primarily, this is about the entrepreneur's courage to admit to himself that his company has a profit-making problem, which he himself has not been able to fix. When an entrepreneur dares to admit this to himself, the worst obstacle to fixing the problem has been overcome. Based on my experience, the earlier these problems in companies are corrected, the easier it is possible to implement the necessary changes in companies. Text: Jarmo Manninen